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Organic Zoo

Where Brighton, EnglandNames Paulina

Dill Gingham Bucket Sun Hat
Dill Gingham Bucket Sun Hat, photographed by Organic Zoo.

Hi, I'm Paulina the owner and creator of Organic Zoo. A children's organic baby clothing business inspired by the freedom of my childhood and the simple joy of living with less. I was born and raised in communist Poland, the middle of 3 sisters. Daily life for my family was hard. I remember as a restless child, standing in line for hours, holding my mother's hand, as we waited with our coupons, to buy basic supplies of bread, milk, butter and eggs. The buildings, landscape, even the sky, seemed endlessly grey and cold. Summers were spent in a wooden hut by the lake. The forest was our playground, we learnt to swim in the open water and to fish with rods made of sticks. Those warm hazy days seemed endless, with sun-kissed cheeks, grubby knees and bare feet, no day went by without a picnic. Our mum was resourceful and taught us to appreciate what was useful and meaningful. Our clothes were second-hand or handed-down. Her classic and timeless style meant we were dressed in simple, effortless clothes always ready for exploring and playing. Clothing made for adventures, and to be lived in. She raised us to see the beauty in simplicity. I grew up feeling lighter and happier with less, with a love of being creative, resourceful and connected to nature. It's these values that are the inspiration for Organic Zoo, creating children's clothing rooted in that same spirit of playful simplicity. From my home in Brighton, England, the first Organic Zoo collection was launched over 10 years ago. A decade on and some of those designs are still bestsellers.

Quoted from organic-zoo.com, in Organic Zoo's own words. We have not edited it and we do not vouch for it.

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