Tic-Tac-Toe Lumbar

VIOLET ELIZABETH LIMITED

£60

Luxurious cushion handmade from an African wax print fabric, featuring a bright and bold geometric pattern in red, purple, green and mustard. It boasts a plum shaded cotton backing, with a vibrant red velvet pom pom trim. The cushion pad insert has a hotel grade Eco-Friendly hollow fibre filling, and is made here in the UK.

VIOLET ELIZABETH LIMITED's own words, read from their page.

Buy from VIOLET ELIZABETH LIMITEDPrice seen 2026-09-19. Not an affiliate link, we earn nothing from it.

Where this comes from

The part other shops don't tell you. Three separate questions, kept separate on purpose, each with its source.

UK company
Registered at Companies House as VIOLET ELIZABETH LIMITED, number 13641499. Checked 2026-08-29.
Means the business is a British legal entity, not a British-sounding name owned elsewhere. It says nothing about where anything is made.
UK operations
Not yet checked.
Means people employed here, or premises they actually work from. We keep this separate from the company badge because a registered office can be an accountant's spare room, and a company can be registered in Britain while everything it does happens somewhere else. Where we have not looked, we say so rather than assuming.
British-owned
Not established. Many companies file a statement rather than naming a controlling shareholder.
Read from the register of people with significant control, following the chain of holding companies. It does not gate anything: a firm can be made here and owned elsewhere, and that is worth telling you rather than hiding.
Where it is made
The maker doesn't say, so neither do we.
This is about the individual product, not the company. A British firm can sell things made abroad, which is normal and not a criticism. We would rather tell you which is which than average them into a score.