Joni suede barn jacket

Second Stories

£50

As this is a preview, we haven’t yet had all of our official campaign and product photography taken. The images shown are therefore a combination of still-life imagery and sample photos taken during production at the factory. Joni Suede Jacket (full price £365, today’s deposit £50) A new addition to our Dream Coats collection, Joni is our take on the forever suede jacket. Inspired by vintage barn and chore jackets, it’s made from beautifully soft premium suede in an easy, boxy shape with dropped shoulders, oversized patch pockets and a contrasting waxed leather collar. The finish is relaxed ra

Second Stories's own words, read from their page.

Buy from Second StoriesPrice seen 2026-09-03. Affiliate link.

Where this comes from

The part other shops don't tell you. Three separate questions, kept separate on purpose, each with its source.

UK company
Registered at Companies House as SECOND STORIES LTD, number SC780798. Checked 2026-08-29.
Means the business is a British legal entity, not a British-sounding name owned elsewhere. It says nothing about where anything is made.
UK operations
Not yet checked.
Means people employed here, or premises they actually work from. We keep this separate from the company badge because a registered office can be an accountant's spare room, and a company can be registered in Britain while everything it does happens somewhere else. Where we have not looked, we say so rather than assuming.
British-owned
No majority shareholding traced outside the UK. Companies House.
Read from the register of people with significant control, following the chain of holding companies. It does not gate anything: a firm can be made here and owned elsewhere, and that is worth telling you rather than hiding.
Where it is made
The maker doesn't say, so neither do we.
This is about the individual product, not the company. A British firm can sell things made abroad, which is normal and not a criticism. We would rather tell you which is which than average them into a score.