Percy & Reed
£22
BUILDABLE VOLUME : Fool-proof formula delivers instant root lift for lasting, flexible volume. LIGHTWEIGHT: Weightless, translucent mist gives lift and texture without sticky residue. ENVIRONMENTAL DEFENCE : Provides protection from humidity and damaging UV rays.
Percy & Reed's own words, read from their page.
Buy from Percy & ReedPrice seen 2026-09-04. Affiliate link.
The part other shops don't tell you. Three separate questions, kept separate on purpose, each with its source.
Registered at Companies House as PERCY & REED PRODUCT LIMITED, number 07458217. Checked 2026-08-29.
Means the business is a British legal entity, not a British-sounding name owned elsewhere. It says nothing about where anything is made.
Stated by the company: "The Percy & Reed salon was founded in 2007 on Great Portland Street in London's iconic West End by Paul Percival" Source.
Means people employed here, or premises they actually work from. We keep this separate from the company badge because a registered office can be an accountant's spare room, and a company can be registered in Britain while everything it does happens somewhere else. Where we have not looked, we say so rather than assuming.
No majority shareholding traced outside the UK. Companies House.
Read from the register of people with significant control, following the chain of holding companies. It does not gate anything: a firm can be made here and owned elsewhere, and that is worth telling you rather than hiding.
The maker doesn't say, so neither do we.
This is about the individual product, not the company. A British firm can sell things made abroad, which is normal and not a criticism. We would rather tell you which is which than average them into a score.